Sweepstakes Campaign - My Job is Oreo

What

I was given the task to create a sweepstakes campaign for a brand. I chose Oreo, and created the campaign idea "My Job is Oreo" as the pitch. Note this was never a live campaign.

Idea Statement - Page 1
Idea Statement - Page 1
Idea Statement - Page 2
Idea Statement - Page 2
Idea Statement - Page 3
Idea Statement - Page 3

Contest Landing Page

I would then create the contest's landing page in Figma.

Contest Landing Page
Contest Landing Page

Email Campaign

I would then create two promotional emails for the campaign. The first to inform of the campaign, and the second as the follow-up reminder. I used Mail Chimp to create the emails, but I created the image content.

Sweepstakes Email 1
Sweepstakes Email 1
Sweepstakes Reminder Email
Sweepstakes Reminder Email

Promotional Social Animation

I would next create a promotional socials animation for the campaign, animated in Adobe Photoshop.

Promotional Social Animation